We always hear that communication is key. Internal communication can make or break a customer experience. The worst is jumping on a promotion and then asking an employee about it and then you get the response, “No, I haven’t heard of that. I can’t help you.”
A lot of value can come from meeting regularly with your employees and discussing new procedures, products, promos, etc. You should also keep it candid. Don’t try to rule the conversation. Chances are your employees have tons of questions and concerns. The last thing you want it conspiring behind cubicles. Keep it open. Keep them happy.
Customers often have questions and concerns if they visit your business often. Suggestion boxes are great but where is the accountability? If someone asks you a question face to face and their wallet is keeping your electricity flowing, you might want to follow up with them. Email and phone work, even if you don’t have a solution right away. Show them you care.
Facebook and Twitter can be great places for opening up a Q&A for internal communication or with customers. Ignite HQ can help you maintain relationships and execute these sessions.