3 tips to catapult your startup to the next level.
You have your idea. You’ve incorporated yourself. You are working from home to save costs in order to offset other investments your company needs. You seem solid, but yet you are struggling to meet the right individuals and feel overwhelmed. You find yourself wondering how to grow your business.
The intent of this article is to explore some pitfalls founders can avoid and provide suggestions on how to catapult your startup business to the next level.
Below are three common pitfalls to avoid and tips to curtail them:
Pitfall to avoid: Getting stuck in a rut at home.
Tip to incorporate: Find an all inclusive resource hub like IgniteHQ that offers coworking, educational resources, mentorship and more where people care about your success. Spaces like IgniteHQ provide an opportunity for you to network with like-minded founders while offering extended services like innovation labs, educational programming and connections to investors.
Learn more about IgniteHQ’s Innovation Lab: https://ignitehq.com/startup-resources/innovation-lab/
Pitfall to avoid: Spending too much on costly lead generation tactics.
Tip to incorporate: As a founder of a startup company with a limited budget, we recommend having a narrow focus when it comes to lead generation. Join an industry association to maximize your exposure to potential prospects and opportunities to promote your business.
Pitfall to avoid: Having a website, but not a story.
Tip to incorporate: Invest in marketing/ PR to build a stronger presence. You’ll connect better with your prospects and clients with stronger storytelling, media placements and case studies. IgniteHQ has partnered with a PR/Marketing firm that provides a turn-key solution for its members. This marketing kit provides a multi-purpose value at an affordable cost. Please reach out to IgniteHQ for more details.